Prudential outsources call centre to Vietnam

Prudential outsources call centre to Vietnam

Teams based in Hanoi and Ho Chi Minh City will sell personal finance products

Financial services group Prudential has signed a two-year agreement with supplier Harvey Nash for the outsourcing of its call centre operations.

Using voice over IP technology, the outsourcer will handle the sales of consumer finance products through a 250-strong workforce based in Ho Chi Minh City and Hanoi in Vietnam.

The contract will also include generation of leads, as well as pre-screening potential customers and providing them with information about Prudential’s products and services.

“We have been working with Harvey Nash outsourcing in Vietnam on a much smaller scale for the past nine months, and the team has really exceeded our expectations,” said Prudential Vietnam chief executive Kalidas Ghose.