Parity wins back its BAT contract

Parity wins back its BAT contract


Three-year deal worth £3m

British American Tobacco (BAT) has renewed a £3m, three-year contract with IT solutions provider Parity after the supplier agreed to improve BAT’s business efficiencies.

BAT has also offered Parity additional consultancy and development projects estimated to be worth a further £3m.

The contract for application management services was due to be retendered at the start of this year.